29th July 2014
Shock Doctor is delighted to announce a landmark long term sponsorship deal with Saracens RFC, Aviva Premiership leaders and Heineken European Cup finalists.
Shock Doctor will become the official mouthguard supplier to Saracens and provide the latest in custom fit mouthguard technology to the first, second and academy teams from the start of the 2014/15 season.
The deal will also see Shock Doctor products available in the Saracens club shop and online channels. Shock Doctor will also be working with Saracens to support local rugby initiatives through the Saracens Sport Foundation.
Shock Doctor has been at the forefront of mouthguard technology since 1993 and is proud to be the world’s No1 mouthguard. Shock Doctor is available in over 70 countries and this agreement sees the brand further establish its leading position in the UK sports protection market. Shock Doctor is distributed in the UK by Hy-Pro International.
Saracens have already booked themselves a place in the Premiership final and the Heineken European Cup final. Saracens are regarded as one of the most forward thinking and dynamic clubs in Europe.
Atul Shah, CEO Hy-Pro International commented “We’re thrilled to be working with Saracens. This agreement will become part of our long term brand development strategy and cement our position as global leaders in sports protection. We are looking forward to a long and successful partnership and sharing in the ethos of the Saracens club.”
Joe Collins, Head of Medical at Saracens commented “The Shock Doctor brand is renowned for quality and protection and the intense physicality of rugby at the highest level means our players require the best. We are delighted to be working with Shock Doctor over the next five years and look forward to a successful partnership.”
For more information please contact:
Chris Lord – Shock Doctor, Brand Manager – firstname.lastname@example.org